Illustrations created for the “Yes, Let’s Talk” campaign by SYM, a menstrual pads brand that promotes treating periods with openness and normalcy.
For this project, I developed three custom alphabets designed to mimic a teenage girl’s handwriting, creating a playful and spontaneous language. The letterings and doodles were inspired by notes and drawings of a teenager's school notebook, reinforcing the campaign’s youthful tone.
Illustration:
Natalia Guimarães
Production Company:
NUV&M